Vidwan-ID : 69755



  • Dr Laknath Jayasinghe

  • Professor
  • O P Jindal Global University
Publications 2009 - 2020

Publications

  • 3
    Journal Articles
  • 1
    Book Chapter
  • 1
  • 2

Citations / H-Index

43 Citations
3 h-index
58 Citations

Co-author Network


Expertise

Management

Brand management, consumer behaviour, and integrated marketing communication. He also teaches courses in understanding markets and consumers, social media management, and qualitative research methods.

Personal Information

Dr Laknath Jayasinghe

Male
Jindal Global Business School O.P. Jindal Global University
Sonipat, Haryana, India - 131001


Experience

  • Professor

    Jindal Global Business School

    O P Jindal Global University

  • Associate Professor

    Jindal Global Business School

    O P Jindal Global University


Qualification

  • Ph. D.

    University of Melbourne