Vidwan-ID : 201903

  • Dr Shubhomoy Banerjee

  • Assistant Professor
  • O P Jindal Global University
Publications 2019 - 2022


  • 9
    Journal Articles
  • 9

Citations / H-Index

16 Citations
2 h-index
27 Citations

Co-author Network



Dr. Shubhomoy is a doctoral in the marketing area at the Institute of Rural Management Anand (IRMA). After completing my Post Graduate Diploma in Rural Management from the same institute in 2010, I worked for two years in the financial inclusion and micro-insurance sectors. My areas of academic interests lie in the field of brand management and consumer behaviour in emerging economies and more specifically in rural India.

Personal Information

Dr Shubhomoy Banerjee

Jindal Global Business School O.P. Jindal Global University
Sonipat, Haryana, India - 131001


  • Assistant Professor

    Jindal Global Business School

    O P Jindal Global University


  • FPM

    IRMA Anand, Gujarat


    IRMA Anand, Gujarat

  • M.Sc.

    Bidhan Chandra Krishi Viswavidyalaya, West Bengal

  • B.Sc.

    Anand Agricultural University